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The Definition of Backlinks and The Role of Building Links In SEO
Even though most people think that SEO is all about choosing and using the right keywords as well as title tags, it is vital to note that it also entails adding high-quality links to the posts and pages. Unlike keywords, one cannot build links alone, but they need a site willing to post the link which brings us to the major subject of discussion that defines backlinks and how to build them. Anyone interested in knowing more about what backlinks are and how to build them should read one below for more information.

For the new people trying to understand what backlinks are, they are simply links on one website to another website just like their name says. Any internet user has probably seen them somewhere considering that everyone uses them ranging from bloggers who add links to their old posts each site to many other users of the internet. Additionally, news articles also follow the same trend by using backlinks within each of the stories together with white papers that contain backlinks to statistics of the next section.

When it comes to the importance of links in SEO, it is first vital to note that search engines use links to not only discover web pages but also to identify where a given page should rank as well based on its algorithm. In as much as people do not understand how much impact algorithm has on backlinks, there is no denying the fact that they are so crucial to Google. There is one of the founders of Google named Larry Page who founded among many other things a tool known as PageRank which measures the quality of pages based on the number of links that refer back to it. Backlinks do not just build authority for the website but also every other site that it links which in the end builds a relationship where the sites enhance each other’s reputation. Having backlinks on the website do not also just give Google spiders a chance to discover the website but also to build more authority as well for those that have more links and options for discovery. While Google loves backlinks due to faster indexing that comes with them, it is vital to note that the same does not just benefit this search engine but also the website as well. When it comes to building backlinks, there are so many options that one can use including buying the backlinks.